Words that reflect your power. Strategy that moves it forward. I help brands, founders, and creatives say who they really are — visually, vocally, emotionally, and strategically.
"I help brands, founders, and creatives say who they really are: visually, vocally, emotionally, and strategically."
Brand & Content
Consultant
Brooklyn, NY · Est. 2024
For startups and teams that need senior brand or content leadership without another full-time hire. I bring the strategy, systems, and steady hand, then help get the work across the finish line. Head of Content energy, minus the payroll paperwork.
For the big questions, messy challenges, and "we know something needs to change, but what?" moments. We dig in, find the signal, build the roadmap, and leave you with a plan your team can actually use.
Fresh perspective for founders and small teams who need a smart second brain in the room. Bring me the half-baked idea, the thorny problem, or the thing everyone keeps politely avoiding. Office hours, minus the corporate jargon.
Hands-on content support for people who want to show up consistently and sound like themselves while doing it. Strategy and execution in one place, because sometimes you need more than a nice deck telling you what to do.
With 20 years leading brand and marketing at companies like Justworks, Nike/Converse, and Music Choice, I bring deep cross-industry experience in content strategy, storytelling, and audience growth.
Today, I work at the intersection of strategy and soul — as both a consultant for legacy brands and an intuitive creative partner for soul-led founders.
Great strategy isn't just smart. It's soulful. It resonates. It lands. It feels true.
"Chiari brings a thoughtful, strategic perspective to marketing. She helped us translate a lot of ideas into a clear framework for how we present Loudon online. The playbook she developed gave us real structure around messaging, content and outreach. She's insightful, collaborative and an absolute pleasure to work with."
One of the biggest assets in the industry and such an uplifting force to work with.
Working with Chiari helped me translate years of HR experience into a clear, consistent, and visible brand presence. What stood out most was her ability to understand my work immediately — there was no need to over-explain small business HR or people strategy. She built from a place of understanding, which made the process seamless. Since working together, my presence feels aligned and purposeful.
Chiari creates campaigns that are engaging and sticky. A true leader.
You don't need to have it all figured out. You just need to know you're ready to move.
Or DM on Instagram: @chiarified